Calculate the full margin
Calculate purchase costs, platform fees, shipping, returns and advertising.
Launch an online shop
Start with products, customers and margins. A functioning checkout alone does not make an online shop commercially or legally ready.
What to prepare and check
Check legal requirements
Check product information, consumer rights, privacy, packaging and product-safety obligations for your business.
Test fulfilment and cash flow
Test ordering and fulfilment before launch. Plan liquidity for stock, refunds and delayed payments.
FAQ
Your questions about this topic
What belongs in the legal and technical review?
For B2C sales, check seller and product details, total price, delivery, cancellation rights and privacy. Since 19 June 2026, §356a BGB requires an accessible, prominent electronic withdrawal function for covered online distance contracts. Product safety, labelling, packaging registration and special permissions depend on the range. Have the actual shop and its legal information reviewed; a template footer is not enough.
Useful next steps
- AVGS preparation check
- Business plan check
- Revenue & pricing calculator
- Startup costs & capital calculator
- German official terms explained
Official sources (German)
Discuss your next step
Tell us about your business idea and what you need help with.
Coaching is also possible without AVGS. The price depends on the scope and is offered individually.
Alexander Kotjakovski
+49 173 4719083
anfrage@selbststaendig-in.de